Create a landing page

A landing page is a standalone web page specifically designed for a marketing or advertising campaign. It serves as a focused destination where visitors arrive after clicking on a link or advertisement. The primary purpose of a landing page is to convert visitors into leads or customers by presenting relevant and compelling information, often featuring a call-to-action (CTA) such as signing up for a newsletter, making a purchase, or filling out a form. Landing pages are carefully crafted to match the messaging of the promotional material that led users to them, creating a seamless and targeted user experience.

• To launch your new landing page through the ContactPigeon platform, go to the left-side menu options, select Landing Pages, and then click on the New landing page button.

Customize your landing page design by dragging and dropping elements into the template, just like when creating your email campaigns. 

1. Landing page body: On the left half of the editor, you can see a preview of your page's content.

2. Usable elements: Each box in this section represents an element that you can directly select and drag into the body of the landing page, allowing you to fully customize your content.

• Title: edit the title of your landing page
• Image: insert an image to design your landing page with your brand's colors and aesthetic
• Text: engage your visitors with a compelling copy in this field
• Button: choose this element to insert a call-to-action button in your landing page
• Divider: divide the different elements to avoid clutter on your page
• Spacer: add a spacer to make your design easier on the eye
• Sign-up form: collect new subscribers with a sign-up form
• Product: add products from your XML in your new landing page
• Two Columns/Multi-Column: organize your content in two or more columns
• Social Links: add your brand's social links
• HTML: customize your landing page even more by inserting HTML code
• Count Down: create an animated count-down image to increase urgency

3. Landing page settings: In this tab, you can name and publish your landing page, and specify the page's URL. Additionally, you can customize the colors, the font, the page width, and many more.

4. SEO settings: Optimize the SEO elements of your landing page by editing the Meta description, typing in a URL, or uploading an image in OG image. In the header and footer snippet, you can personalize your page even more with CSS.

5. Get source: You can view, copy, and paste the source code and use it on other pages.

5. Preview: Preview how your page will look in tablet (PC) and mobile format.

5. Save: Once your page is ready, click and save the changes.
6. Save & Continue: Save the changes and continue to the next step.